In “Can rock dust be a climate fix for agriculture?,” published with Yale Environment 360, Susan Cosier describes how scientists are dusting crop fields with pulverized rocks to supercharge the chemical process that grabs carbon from the air and sequesters it in the soil. All while increasing crop yields.
The reporter was interviewed on ABC Australia’s Counterpoint radio program. Overall, there are over 400,000 listeners of ABC Radio Australia each month.
The story was republished by Mother Jones as part of the Climate Desk collaboration. That link was shared on social media over 200 times.
The piece was also shared to the blog, Maven’s Notebook (shares info on California water issues).
On Twitter, we saw engagements around the piece from Biochar Today (600 followers, latest research and breaking news from the field of #Biochar), AGree (3,300 followers), The University of Sheffield’s Dept of Social Sciences (7,000+ followers, UK university), The Leverhulme Trust (30,000+ followers, UK nonprofit that provides scholarships for research and education), and Leverhulme Centre for Climate Change Mitigation (300 followers, funded by Leverholme Trust).
Our media partner for this story, Yale Environment 360, reaches 4 million online readers per year. They also have a combined social media reach of 200K. In fact, Yale Environment 360′s link to the story was shared on social media over 1,400 times.