marketing

New USDA executives for nutrition, marketing, and rural development

The Biden administration announced the appointment of three USDA deputy undersecretaries on Thursday: Stacy Dean for nutrition, Justin Maxson for rural development, and Mae Wu for marketing and regulatory programs.

Digital shoppers face a barrage of pop-ups and promos for unhealthy food

Within a few years, the average U.S. household will spend $850 annually on food and beverage purchases over the internet, according to an estimate by Nielsen and the Food Marketing Institute. On Wednesday, a consumer group warned that digital grocers “are generally undermining Americans’ efforts to eat well” by flooding shoppers with pop-up ads and promotions for junk food.

Big gains in number of U.S. organic farms, value of organic sales

At a time when U.S. farm numbers are stagnant, the organic sector continues to grow, said a recent report by the USDA. There were 14,217 certified organic farms that sold $7.55 billion worth of organic commodities last year. The number of farms was up 11 percent from the previous year, and total sales were up 23 percent, according to the agency’s Certified Organic Survey.

Parents oppose ads that pitch unhealthy food to children

A large majority — 85 percent — of the parents polled about food marketing said foodmakers should reduce advertising to induce children to eat unhealthy foods, said the Rudd Center for Food and Obesity. The University of Connecticut center said that since 2012 support increased among parents for "policies to promote healthy eating habits for their children in the media, schools and communities."

USDA finds 13-percent increase in organic farms and businesses

New data shows another year of rapid expansion in the organic sector, with the number of certified organic farms and businesses up by 13 percent during 2016, said USDA. "This is the highest growth rate since 2008," said USDA's Agricultural Marketing Service, and it follows a 12 percent increase in 2015.